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How to Explore Your Account Data in Depth: Strategic Overview of Your Account

A clear overview of your current media mix is one of the most important foundations for strong performance. DatAds provides exactly that through the Media Mix Report.

Written by Maximilian Modrich
Updated this week

What the Media Mix Report helps you understand

  • Instantly see how video ads, image ads, carousels, and other formats are distributed across your active setup.

  • Identify which formats dominate spend or drive the most conversions.

  • Click “See All Ads” to reveal every creative tied to that format for deeper insights.

Why this matters

Most accounts unknowingly over-rely on certain formats. This report highlights:

  • Over- or underinvestments

  • Opportunities to diversify

  • Which formats deserve more creative testing

It’s your foundation for smarter, data-driven creative decisions.

For a visual guide, check out this video:

Best Ad Copies – Understanding Which Copy Drives Performance

Many advertisers focus solely on creatives, but copy still plays a crucial role. Especially on Meta. The Best Ad Copy Report shows you which texts truly drive performance.

How the report works

  • It automatically groups ads by Description / Primary Text.

  • You instantly see which copy appears across multiple ad sets or campaigns.

  • Hit “See All Ads” to view every creative using the same text.

Why this is valuable

  • Spot copy trends within your account.

  • Understand which messaging consistently drives conversions.

  • Easily replicate winning texts across new creatives.

Landing Page Comparison – Which Page Actually Converts

If you're running multiple landing pages, understanding which one converts best is crucial. The Landing Page Comparison Report gives you that clarity.

What this report provides

  • Full comparison of all landing pages across metrics like Conversion Rate, CPA, ROAS, and more.

  • Immediate visibility into the highest-performing page.

  • Average values across all pages to identify outliers.

IMPORTANT: Use the Table View for deep analysis.The chart view intentionally limits metrics for clarity.

Why this report is essential

  • Understand whether your product page, homepage, or collection page converts better.

  • Discover patterns and learnings from top-performing layouts.

  • Scale what works, remove what doesn’t.

If you have any questions or would like to share feedback, feel free to reach out to us anytime via the chat widget in the bottom right corner of your dashboard. 💬

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